The Challenge
Entrepreneur Isabella Moore CBE was carrying out in-depth research into the experiences of older women as they tried to set up in business. She asked us to produce a summary document, highlighting her key findings, which could be used to raise awareness and influence policy makers
The Solution
We dissected Isabella’s detailed research report and supporting material, identifying the principal findings and drafting a concise synopsis of the messages she was eager to convey. Having produced online and printed versions, we then organised a launch event with accompanying press coverage.
Proud of Our Achievements
Isabella is using our summary report to lobby for appropriate business support for older women entrepreneurs and wider recognition of their important contribution to the UK economy